Internet failover case study with LS Direct Marketing
Truffle is a Broadband Bonding network appliance that offers aggregated Internet connectivity of up to 12 Internet access lines and two additional wireless data cards. LS Direct Marketing lost its single Internet connection during Hurricane Sandy and required a new connectivity solution with greater reliability and redundancy.
LS Direct Marketing is a one-stop communications solutions provider targeting retail, enterprise and small business offering marketing campaigns, which are driven by data analytics. The company relies heavily on a stable Internet connection to conduct business, especially in order to maintain contact with its printing and mailing facility, which is located more than 100 miles from its headquarters. LS Direct Marketing also relies on its Internet connection to provide 24/7 web hosting for many of its clients throughout North America.
“Even though Sandy came and went, the East Coast will be dealing with unstable Internet service for quite some time,” said Jeff Horowitz, President and CEO of LS Direct Marketing. “We have one singular Internet connection to the building, which was cut within the first few hours of Hurricane Sandy on October 29th, 2013, and not reconnected until a week later. Missing a deadline could have cost our customers millions of dollars in revenue, and that’s never an option for us. With Mushroom Networks’ Truffle technology, we were up and running in less than a few minutes and were able to provide services to our clients, especially those who were still having to deal with the aftermath of the storm. After implementation, both our staff and our clients now had Internet service running at optimal speed and reliability.”
“Better yet was the ease of deployment,” said Nick Piatek, Senior Software and Web Developer for LS Direct Marketing. “It was crisis mode on both a professional and personal level for our team, and I found Mushroom Networks to be ‘plug and play.’ The ability to bond over multiple 4G modems enabled us to push production jobs through effortlessly.”
Cahit Akin, CEO, Mushroom Networks, Inc.
Mushroom Networks is the provider of SD-WAN (Software Defined WAN) and NFV solutions capable of Broadband Bonding that enables self-healing WAN networks that route around network problems such as latency, jitter and packet loss.
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